Call Anita: 0457 584 459  
Your health answers, naturally

Food label traps

For most of us, food shopping is something we want to get done quickly. A quick glance at the label tells us it is ‘natural’, a ‘source of dietary fibre’ or ‘low in fat’. Consumer psychology works, and we think ‘well, it must be healthy’, and the product goes into the trolley. 

How much do we really know about food labelling?
Many advertising claims are confusing and misleading. What do these buzzwords really mean?

  • Natural: creates an image of healthy, wholesome and unprocessed food. In Australia, there are guidelines for the term’s use, but the contents and the manufacturing process are not defined well.

  • Source of dietary fibre: This claim is very common for breakfast cereals. To comply with the industry code of practice a product needs at least 1.5 grams (g) of fibre each serving, (or 5% of a 30g serving). Our recommended daily fibre intake is 30g, so  at 1.5g a serve, some breakfast cereal do not contribute much to our daily needs. Look for products that contain at least 6% fibre. Good examples includes rice, wheat or oat bran.

  • Low in fat: If the fat content looks OK the sugar content is often very high. But this is not always obvious as sugar may also be listed as corn syrup, dextrose, disaccharides, fructose, glucose, golden syrup, malt, sucrose and xylitol.

  • Free range eggs: This is not legally defined in Australia. Certified organic eggs are the only free range eggs defined by the organic standard.

Unrealistic serving sizes? 
Who eats a standard serving size? A survey shows that a lot of us do not. Men helped themselves to 49% more breakfast cereal than the serving size, while women took 26% more.

One last tip
One easy step to avoid ‘unhealthy’ food is to not buy processed food. If shopping in a supermarket, buy your products from the perimeter of the shop. For more information about what to eat to improve your health feel free to contact me.

Be part of the conversation

Great health tips in your inbox. Share your experiences with us.

We promise not to bombard you!
Your details are safe with us (privacy). Unsubscribe anytime.

Great to catch up again yesterday, E. and I are really enjoying our new "Wellness Journey" together, so thank you so much for all of your help and guidance so far. Pleased to say Coffee has not passed my lips since our first meeting, and also my weight has reduced considerably, which is all good news. — I.K. from Canberra
Anita’s input was extremely useful. Her state-of the-art machine detected some intolerance to certain food groups from a mere hair sample. Anita’s findings quickly resolved my on-an-off bloating sensation and lethargic state. Not bad for a Canberra-based Swissie.  — Cécile in Sydney
I loved your approach: warm and professional, friendly and calm. I came away with lots of hope and feel better just for that. I really liked the simplicity of your approach and appreciated that you didn't overload me with supplements or things to do. Seemed a lovely balance of dealing with the most important in a simple, practical way. And I liked that you were very attuned to what would actually work for me. — Chantal
"I was getting bad headaches about every month for decades The headaches were severe enough to require a lot of Panadol, which I didn’t like taking. After Anita carried out a thorough assessment of my health, she advised a simple change in eating patterns and a herbal supplement. I have not had a headache for five months now and my overall health and energy levels have never been better." — John
I would just like to share my experiences with Missing Link. I found the service impeccable. Not only was Anita warm and friendly but her professional knowledge is amazing. Through a few relevant questions and the biofeedback machine, useful details about my health were discovered that otherwise may have gone untreated or unnoticed for years and years. Anita is thorough and the results were fast, accurate and explained in a way that was meaningful and personal. - Michael

Privacy | Copyright © 2012 – 2016 Missing Link